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Who We Are

As a grassroots creative production agency, we're on a mission to elevate your imagination to new heights. Renowned for our cutting-edge approach to creative content and video production, we've built a stellar reputation in the industry. At Spacedog, we firmly believe that storytelling forms the cornerstone of captivating visuals, and since our inception, we've been trailblazing the art of narrative-driven content.

Fred Focus

CEO at Spacedog

A creative storyteller and award-winning director, Fred ‘Focus’ Lavergne captures powerful documentary-style content that brings a heightened awareness to cultural diversity. Lavergne has directed several films, commercials and videos for leading entertainment, consumer goods and travel brands through his creative agency, Spacedog Inc. He is a sought-after visionary director among award-winning and up-and-coming music artists including Dave East, LeCrae and Lil TJay. Lavergne received industry recognition from the Recording Industry Association of America (RIAA) for his creative direction of Flipp Dinero’s ‘Leave Me Alone’ video, where he was awarded with platinum and gold plaques. This approach resonates with music artists as Lavergne builds the artist’s brand embracing the ethos of Uptown as well as mainstream brands that are looking to push the boundaries. When not on set, Lavergne gives back to his community by inspiring the youth through hip hop therapy at public schools.

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Donnell Culver

COO at Spacedog

A distinguished cinematographer and producer who has made a mark in the industry. His work includes collaborations with A&E network, the History Channel, Lifetime,  and Live Nation. As Co-owner of Spacedog Inc., a renowned New York-based creative content and production agency, Donnell has produced and shot exceptional videos for Facebook, Nike, NAACP, Netflix, Disney, Amazon, Google, and more. Additionally, he is the Co-owner and creative director of Casaroma Cafe located in New Rochelle and Manhattan’s Fifth Avenue, a testament to his passion for creating immersive experiences. With an impressive portfolio and unwavering commitment to excellence, Donnell continues to inspire and leave a lasting impact in the world of photography and creative content.

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Our Clients

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